Sample Excerpt: Trifold Brochure for Southern Classic Shutter Company

(Builders Version):

 

Front Cover Headline/Subhead:

 

The Elegant Southern Secret to

Selling More Homes,

Faster and More Profitably

(and with Zero After-Market Hassles…)

 

Custom, Handcrafted Plantation Shutters

 

Inside folded-in flap headline/subheads/copy

Elegance and Profitability

A Warm, Classic Southern Tradition

Plantation shutters are a long-standing tradition in the South. While originally designed as a fixed exterior window covering in the warm Southern climate, modern adjustable versions are now commonly found inside the home. An elegant and versatile alternative to draperies or blinds, handcrafted shutters from Southern Plantation Shutters allow for easy control of light, ventilation, and privacy, while paying homage to a look and feel that’s classic and timeless.     

 

What Sets Our Shutters Apart?

Southern Classic Shutters are the product of true craftsmen who still believe in quality above quantity. Our materials and process make all the difference in the world…

 

·        Wood vs. PVC. Wood withstands seasonal temperature swings far better than PVC, plus it just plain looks better.

 

·        No Pre-priming. Pre-priming shutter components can compromise both the finish and durability of the shutter.

 

·        Non-yellowing Enamel Paint vs. Lacquer. Over time, the seasons can chip and crack lacquer. Not so with enamel, which is used for exterior home trim! 

 

   

Inside Spread Copy:

 

Headline/Body copy:

Low-Maintenance - Elegance and Profitability 

Making Your Job Easier

As a developer, you invest a lot of money maximizing the curb appeal of your models. The more effectively you can turn a house into a home, the faster you can get prospective buyers to the closing table. Classic, high-quality, handcrafted plantation shutters can help you do just that… 

Addressing Customer “Hot Buttons”

At Southern Classic Shutters, we want to help you sell more homes faster, and for more profit. Our elegant, custom-designed line of shutters will enhance the overall beauty, street appeal, and resale value of any home – all hot buttons for home buyers.

• The cost can easily be rolled into a mortgage.
  Window coverings are typically the first big “to-do” for new homeowners. But, add it to a mortgage and it’s done. The small resulting monthly add-on not only makes it an easier sale, but adds a healthy boost to your bottom line. In fact…
  
  
• A full set of shutters can mean thousands in additional profit.
  Not to mention plantation shutters hold their value far better than any other window covering. And the crowning touch…
  
• You just sell it. Period. We do all the rest.
  We handle everything pre- and post-installation. Our trained professionals will guide your clients through the entire selection and installation process. Any installation glitches? Our problem, not yours.

 

END

 

 

Southern Classic Shutter Company (SCSC)

Custom Handcrafted Shutters

Tri-Fold Brochure